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SIPsmart
Registered Users
Posts:23
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| 10/16/2000 9:26 PM |
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Name: sipsmart
Email: morlinc@sunflower.com
Subject:
Message: There has been some good cost cutting discussion coming in and it is a valid topic although it seems like we're beating ourselves up for being more expensive when we should be patting ourselves on the back for bringing this superior building system into the mainstream.
Panel costs have been relatively stable for a long period of time compared to the wild fluctuations of other building materials. The manufacturers seem to be walking in lockstep in regards to keeping prices stable. I don't see any downward trends out there, do you? I think what we have to look forward to is when we do our job and get , say, 5% of the buildings built with SIPs and they are a mainstream product then we can look forward to price increases as is the 'merican way. So, I fail to see where lobbying these guys is going to get anywhere, unless for your own deal. Thats fine to.
When people ask me how much more a SIP house costs I explain that the wall and roof shell of a building only comprises 6-8% of the costs of that building and even in that context SIPs are not more expensive. A SIP house costs more because the people who are buying panels from you are savvy consumers. They choose SIPs as the structural shell and then they will upgrade windows, buy a higher efficiecy HVAC system and have a better exterior sising on the house. They choose to have a better home and they know it will cost more. Another way to look at it is your customer can have you design, order, deliver and install roof and wall panels for about the same cost per sq. ft. as to have some drivit goo spread on the exterior. We offer great value!!
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Steve Andrews
Registered Users
Posts:334
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| 10/31/2000 10:35 AM |
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Here's a parallel analogy, often used by Mark LaLiberte during his presentations on energy-efficient housing, most recently at the Energy and Environmental Building Association. (I'll paraphrase...)
"Why do we let the market focus so much on cost per square foot? Do we buy cars based on the price per pound? I recently went out and priced a Chevy Cavalier and a Porsche, and they cost $4 and $31 per pound, respectively. Is that why we like the Porsche more? We don't nickel-and-dime the car-buying process; why do we do it in the home-building process?"
"We need to educate the consumer, get rid of misinformation. We're selling houses that are more comfortable, more energy-efficient, more durable, healthier, reduce callbacks, and increase resale value. That's where the focus should be. Differentiate yourself by the identifying the 'whys' behind the details."
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